What are the trenches? When I was trying to come up with the name of this blog, I had to…
Adplorer’s Local Digital Marketing Blog
Local Marketing Series: In The Trenches
If you’re an agency, franchise brand, or this series is for you. We’ve taken years of our digital marketing experience and distilled it down to a handful of blogs. From Pay Per Click advertising to Google My Business, you’ll learn everything you need to know about digital marketing and then some. 100% Free.
DE FR Start with Google Here at Adplorer, we are oftentimes asked the same question over and over again from…
DE FR In this series, we’ve spent considerable time establishing the importance of Google in terms of how people find…
DE FR When it comes to local PPC, less is more.More specifically, fewer ad groups are better than a lot…
DE FR One of the most important marketing tools you have at your disposal is free. Yes, I said it.…
DE FR In this article, I will talk about: The benefits of Local Service Ads (LSAs) How to set up…
DE If you have been reading our other blogs in the “In The Trenches” Series then you know we have…
FR In working with Adplorer for the past few years, I have had the chance to consult with hundreds of…
FR In our previous article on Facebook Marketing, our sales specialist Matt Rister walked you through the benefits of doing…
We’ve spent a good amount of time helping you understand the in’s and out’s of local marketing in our “In…
How to Turn Your Franchise Ad Fund into a Trust-Building Growth Engine If you’re a franchisor or a CMO of…
Marin Software is Shutting Down: What You Need to Know — and What to Do Next with Adplorer On April…
The CPA Bottleneck Effect: When Pushing for Efficiency Backfires in Local Google or Meta PPC Ad Campaigns In the Local…
Beyond CPL: A Franchise Brand CMO’s Guide to PPC Performance Evaluation In lead generation PPC, Cost Per Lead (CPL) has…
PPC Ad Management Software: A Tool for Building Marketing Systems for Franchise Brands Franchise marketing is a unique discipline that…
Why Franchise Brands Shouldn’t Fully Pause Seasonal Local Google Ads Campaigns (And How Budget Tools Like Adplorer Make It Easy…